Tag Archives: evan nagle

FAVE TOOL: Screenfuse allows brands to garner more social engagement during onsite events

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Sick of the same old, boring screen scroll of hashtags at events? Screenfuse is innovating how brands share their digital footprint, increase onsite follows and engage with attendees.

Ever attended an event where speakers have to stand in front of a giant screen scrolling tweets of the event hashtag? It’s overdone people! Let it go. Time to think about how to better utilize and engage the backchannel during events. Screenfuse is an interactive web app and intelligent filtering platform that allows brands to share professionally branded content. I love it. We’re finally moving beyond “just the tweet.” Now brands can share real-time multimedia, like Instagram photos or foursquare checkins. Even better? In the midst of all those tweets brands can insert advertisements or event-specific messaging.

Creating a basic Screenfuse display is as easy as what you see below:

You’re probably wondering what it looks like and how much it costs, right? I did, too. You can get a pretty good idea of how Screenfuse works by taking a look at the screenshot below.

As far as cost goes, they have pricing packages that aren’t too shabby. If you want a “starter” (or basic) package that includes a single stream, custom logo and colors (minus the ads) it will run you $29 month. There’s also a “standard” package that includes multiple streams, custom logo and colors, changeable venue text shoutout (and also without ads) for $59 per month. At the other end of the spectrum there’s a “corporate” package that allows you to do all of the above but includes ad serving, analytics, custom theme, live moderation and a bunch of other cool stuff for $999 per month.

Founders Evan Nagle, John Garcia and Mike Prasad whipped this up in under a month all thanks to The Greenhouse Innovation Hub in Kaka’ako. Go team tech!

Want a demo? You can request one direct from their site.