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Top 18 social networks who have joined the 100 million (and more) users club

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The best of the best social networks have numbers that are difficult to comprehend. Facebook, YouTube, Twitter and Google+ have more users than the entire population of the United States. All top six social networks have more users than the combined total of pet dogs in the U.S., Canada, Western Europe, Brazil and China (estimated 262 million pet dogs).

So, just how do the world’s top social networks stack up? Here are the top 18 who have broken the 100 million plus mark:

Top social networks as of April 2013

 

  1. Facebook: 1.06 billion monthly active users, 680 million mobile users
  2. YouTube: 1 billion users
  3. Twitter: 500 million total users, more than 200 million active users
  4. Google+: 343 million active users
  5. Shazam: 300 million users
  6. Skype: 280 million users
  7. LinkedIn: 200 million users
  8. Soundcloud: 180 million monthly users
  9. Pandora: 175 million registered users
  10. Viber: 175 million users
  11. Tumblr: 170 million users, 100 million blogs
  12. SoundHound: 130 million users
  13. Paypal: 117 million users
  14. Dropbox: 100+ million users
  15. Instagram: 100 million users
  16. Ebay: 100 million active users
  17. WhatsApp: 100 million users
  18. Tango: 100 million users

And, a few well on their way:

Flickr: 87 million users
Yelp: 78 million users
WordPress: 74 million blogs
Pinterest: 48.7 million users
Reddit: 43 million users

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Study shows Americans’ social media habits now account for 18 percent of time spent online

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A recent study done by the folks at Morrison & Foerster on Americans’ social media habits shows social media now accounts for 18 percent of time spent online. (tweet this)

In addition that little doozy, the study found:

  • The amount of time the average person spent monthly on social networking more than doubled between 2006 and 2011 – from 2.7 hours to 6.9 hours (tweet this)
  • More than half of TV viewers are multi-tasking in front of the tube: 61% of viewers surf the Internet while watching TV; 29% use Facebook while in front of the TV (tweet this)
  • The fastest growing segments of social networking users are men of all ages and people over 55 years old – both groups grew by more than 9% between July 2010 and October 2011. (tweet this)
  • Facebook is the undisputed leader among social networking sites: Visitors spend an average of 6.75 hours on the site each month – nearly twice the amount of time spent on Tumblr, Pinterest, Twitter, LinkedIn, and GooglePlus combined. (tweet this)
  • The percentage of Americans who have a social-networking profile has more than doubled in recent years – from 24% in 2008 to 56% in 2012. (tweet this)

Want even more? Check out their handy dandy infographic.

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FAVE INFOGRAPHIC: The Ultimate @Pinterest Cheat Sheet

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If you’re using Pinterest for business, you probably want to make sure you’re getting and providing the most out of your pins. The makers of Pinerly put together an infographic I actually want to print out and use (or at least add to my tactical guide).

A few highlights:

  • Did you know the best time to pin on weekends is Saturday morning? What about the best weekday? That would be Thursday.
  • The best pins evoke a call-to-action and use short words with simple context
  • If you know the cost of something you’re pinning, add it in your description so it posts on the photo.
  • The best images target emotion.
  • Use searchable keywords in board names and make sure you have a compelling photo for each board.

And, now, here’s that cheat sheet:

 

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FAVE TIP: 6 ways to use social networks to personalize gifts

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Sure you have fun looking at your BFF’s Pinterest boards and your boss’ Instagram photos. Did you know you can use the info your friends and family share online to give better gifts? Here are 10 tips to help you become a social gift guru.

 

 

6. Celebrate hashtags and Twitter handles. Order a custom necklace, pin or key chain as the ultimate Twitter flair. If you order from a vendor like Survival of the Hippest you can customize said gifts with an indvidual’s Twitter handle or favorite hashtag. Did you just successfully complete a social campaign your employees are proud of? Order the hashtag for everyone on the team.

5. If there’s a special occasion or holiday coming up, use Pinterest as a gift giving finder. Pinterest actually flaunts gift ideas in your face — you just have to remember to look. If your sister posted a photo of a dessert she’d like to make, you can: buy all of the ingredients and display them in a basket or make the dessert for her.


SOCIAL TIP: Look at someone’s @ board for gift ideas. H/T @
June 5, 2012 10:43 AM via Twitter for iPhoneReplyRetweetFavorite
@prsarahevans
Sarah Evans

4. Order co-workers’ or clients’ @instagram prints and put them in a frame or have them wall-art ready (e.g. printed or decoupaged on tiles) as thank yous or recognition. Nothing says personalization like actually using an individual’s photography. With the growing popularity of photo sharing apps, like Pinterest, you can easily grab a photo or two to put in a frame. In order to download a Pinterest photo, use an app like Pixable (I highly recommend it). Because Instagram photos are square shaped, you need to make sure you have them printed accordingly. You can easily use a service like Prinstagr.am to have photos delivered to your door.

3. Create a funny or amusing image for friends or family and tag them. Make it easily shareable on Twitter, Facebook, Pinterest, etc… The Buyer Group recently acknowledged their Facebook Page fans with a shareworthy “I like you” image. It’s a virtual gift that keeps on giving when others share the photo with their networks.

2. Give the gift of a word cloud. Use the recipient’s blog, Twitter updates or favorite news feeds to create a custom word cloud work of art. Then have it printed on a T-shirt, mug or another item for them to show off. Go an extra step and have their Twitter handle added to it as well. You can use sites like Tagxedo or Wordle to auto-create a word cloud, or you can design your own.

1. Feeling crafty? Make a pillow of the recipients most interesting/funny/unique status updates from Facebook or Twitter. You can either do iron on or have the fabric screen printed. Or, you can just order a Google Search Pillow from ElasticCo.

Have you used social networks to come up with a great gift idea? Let us know in the comments.

photo credit: paulgalipeau.com via photo pin cc

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FAVE SOCIAL: @Pinerly wants to help manage your @Pinterest addiction

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Looking for a way to FINALLY manage your Pinterest addiction? Pinerly hopes to be the answer with their pin-friendly dashboard.

Pinterest now accounts for 3.6 percent of referral traffic, as a comparison Twitter accounts for 3.61 percent. (via PR Daily) With all that referring comes a lot of content. I mean A LOT. You can only see the “101 ways to tie a scarf” pin so many times before you lose interest. I mean, pinterest. So, what’s a pinner to do?

You know this is the awkward transition before I give you an answer, right?

Pinerly, currently in private beta, offers several ways to take pinning to the next level. You will be able to:

Follow pinners

Unfollow pinners (essential if you want to keep a quality stream)

View popular pins (keep an eye on those top trends!)

Schedule pins — I love this. A great alternative to flooding the stream when you get in pin mode.

Check out your Pinterest stats

Right now the only way to get access is by inviting your friends. Remind you of any other successful social sharing site? When you sign up, you will receive a special link like this: http://www.pinerly.com/i/k5gRU (this is actually mine so feel free to use it). The number of friends who sign up determines your level of access to the site:

  • One friend = quick peak (don’t blink!)
  • Five friends = early access
  • 10 friends unlocks bonus features

Questions? Shoot them an email at: team@pinerly.com.