Category Archives: Fave tip

Great content makes you want to care, share or swear (and more tips for creating great stuff)

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Who wants to feel like everything they consume is “marketed” to them? We don’t. That’s why at FAVES + CO., we share news and information we believe others want to know. That is the fundamental starting point for creating great content. Creating with passion, with integrity and with purpose can change everything.

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10 tips for better sleep [INFOGRAPHIC]

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Forty-eight percent of Americans report they suffer from insomnia occasionally. And lack of sleep due to insomnia may be linked to illness, like heart disease. That’s only one of many sleep disorders and that doesn’t account for plain, old, poor sleep habits. According to WebMD, “chronic sleep deprivation, for whatever reason, significantly affects your health, performance, safety, and pocketbook.”

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5 ways to use social media to join in the live presidential debate tonight (#debates)

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Long gone are the days of simply watching presidential debates on television or listening on the radio. With the first presidential debate of the 2012 election tonight, you can bet there will be social interactions of epic proportions.


President Obama and GOP challenger Mitt Romney won’t only face off in front of the cameras tonight, news outlets and supporters will take to the interwebz to voice their observations and opinions. The debate starts tonight at 9 PM ET from the University of Denver in Colorado. It will be 90 minutes long with a focus on domestic issues. On television, the debates will air on ABC, NBC, FOX, CBS, CNN, Fox News, MSNBC, CNN Espanol and others. The moderator is Jim Lehrer (Host of NewsHour on PBS).

Here’s are a few ways you can follow along or join in a conversation:

1. Realtime Sentiment via USA Today (powered by Twitter)

View what people think about the candidates in real-time. The meter tracks the Twitter Political Index, a daily measure of sentiment expressed by Twitter users about President Obama and Mitt Romney.

2. Twitter

Official Hasthag: #debates

Some news outlets (e.g. #CNNdebate) or political affiliations may have additional hashtags (e.g. #republican, #democrat). @PiersMorgan has his own hashtag:

I’ll be live-tweeting the first Presidential debate tonight at 9pm/ET. Watch CNN and share your views with me using the hashtag #PMTdebate
Piers Morgan

The hashtag that is being used by the host facility of the debate, University of Denver, is #DebateDenver.

You can follow all #debates tweets on the Twitter Events page.

Twitter List: A Twitter list of the candidates, news outlets and bloggers covering the #debates live: Presidential Debates 2012

3. There’s no shortage of live streams available for tonight.

Here is PBS NewsHour:

Streaming video by Ustream
You can watch live coverage via The YouTube Politics Channel. All politics, all the time.

(Here’s the link to the embed code if you’d like to post the channel on your site.)

You can  even watch a Spanish version of the live stream via Univision Live.


They’re making the debates more fun with Debate Bingo (#debatebingo). Watch, chat and play along.  The chat starts at 8:00pm EST and the debate starts at 9p EST.

5. HuffPo

In addition to their live coverage via HuffPost Live, they share the latest general election polls via HuffPost Pollster. They even have a nifty Electoral Outlook interactive image you can visit to see current results.

photo credit: DonkeyHotey via photopin cc

HOW TO scale social media for your large brand (from 30 of the best) #SocialAtScale

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It’s not everyday you get free advice from the best in an industry, all in one place. Social@Scale: What 30 of the best minds in social think large brands must do to Succeed in Being Social At Scale is a new e-book released from Sprinklr.


Large organizations tend to be at a disadvantage with social media. They often experience the “too big to scale” phenomenon. Questions like who will lead social media efforts to implementing a social media policy overwhelm executives. While there’s lots of free advice available on the interwebz, you’ll likely spend a lot of time trying to pull the bits and pieces together into a skeleton of a plan.

Social media management system Sprinklr created a comprehensive thought leadership e-book on how the enterprise world can scale social. If there’s one thing all 30 experts agree on, it’s that it can be done.

[DISCLAIMER: I'm featured in the book. I think it's pretty cool, but I think the advice offered from the other 29 experts is even cooler.]

What’s covered?

  • How to do a Global Social Media Deployment page 7
  • 6 Things Every Enterprise Social RFP Must Have page 8
  • The Social@Scale Readiness Assessment page 63

My chapter focuses on ”How to Scale the Social Media Corporate Team at the Enterprise Level” (page 29). Most important? Your team, their workflow and giving them the necessary tools and equipment needed to do their jobs well.

You can check out the entire (free) e-book, below. And, here’s a list for all contributors who are active on Twitter.



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