Category Archives: Fave OBAG

FAVE TIP: The easiest way possible to add ‘tweet this’ for specific pieces of text

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It’s time to launch the #soeasymymomcoulddoit (“So Easy My Mom Could Do It”) series. Up first is a super easy way to add a ‘tweet this’ for specific pieces of text.

Looking for ways to up engagement in your blog posts? Include socially sharable soundbites and include a “tweet this” designation after each opportunity. It works. Trust me.

  1. Go to (and bookmark) Click to Tweet.
  2. Type your text (don’t forget to add appropriate hashtags and Twitter handles).
  3. Click “Generate Link!”
  4. Copy your URL
  5. Paste the URL anywhere. I recommend adding a (tweet this) and hyperlink the text.

You can make it so that text, like the totally awesome stuff above, looks like this. (tweet this)

Told you it was easy.

FAVE LIST: What’s THE BEST book on social media marketing? You decide with @Listly.

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Instead of my typical “how to” posts about my fave online tools, I thought I’d show you one in action. Plus, I need your help.

Just about every friend, family member and client has asked me for social media marketing book recommendations. I try to read as many as I can, but, heck, I’m only one person. Woe, is me. Not really, I love getting asked for help. What’s even better than a personal recommendation? Having it backed up by YOU. I thought, why not rely on the wisdom of my Faves readers? I started a list of my fave social media marketing books for you to upvote. If you have the book, feel free to let us know that, too. This is a “living” list made with Listly. Because I created the list with options to “curate” and “crowd rank” it means anyone can add to it (if you don’t see your favorite book) and vote (I disabled the downvote option for this list). Just click “Add to List.” You can even embed this list on your blog or website. Pretty sweet.

ONE MORE THING… Next Tuesday, I’ll pick four of my awesome Faves readers and send a copy of the number one voted book to you.

The Best Books About Social Media Marketing

The Best Books About Social Media Marketing

A curated and crowdranked list on the best books about social media.

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  1. 1
    7 Voting...
    Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web

    Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web

    Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web [Brian Solis, Ashton Kutcher] on Amazon.com. FREE super saver shipping on qualifying offers. The ultimate guide to branding and building your business in the era of the Social Web—revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business—one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing

  2. 2
    6 Voting...
    Socialnomics: How Social Media Transforms the Way We Live and Do Business

    Socialnomics: How Social Media Transforms the Way We Live and Do Business

    Socialnomics: How Social Media Transforms the Way We Live and Do Business [Erik Qualman] on Amazon.com. FREE super saver shipping on qualifying offers. Praise for Socialnomics It's obvious that Erik Qualman's passion is social media. —Dan Heath

  3. 3
    6 Voting...
    UnMarketing: Stop Marketing. Start Engaging (9781118176283): Scott Stratten: Books

    UnMarketing: Stop Marketing. Start Engaging (9781118176283): Scott Stratten: Books

    UnMarketing: Stop Marketing. Start Engaging [Scott Stratten] on Amazon.com. FREE super saver shipping on qualifying offers. Stop marketing. Start UnMarketing. No one likes cold calls at dinnertime, junk mail overflowing your mailbox

  4. 4
    5 Voting...
    The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases...

    The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases...

    The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly [David Meerman Scott] on Amazon.com. FREE super saver shipping on qualifying offers. David Meerman Scotts marketing bible has become a modern day business classic. This is the book every ambitious

  5. 5
    5 Voting...
    Groundswell, Expanded and Revised Edition: Winning in a World Transformed by Social Technologies

    Groundswell, Expanded and Revised Edition: Winning in a World Transformed by Social Technologies

    Groundswell, Expanded and Revised Edition: Winning in a World Transformed by Social Technologies [Charlene Li, Josh Bernoff] on Amazon.com. FREE super saver shipping on qualifying offers. Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs

  6. 6
    5 Voting...
    The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social

    The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social

    The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social [Jay Baer, Amber Naslund] The social web has changed the way we do business forever.

  7. 7
    4 Voting...
    Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers...

    Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers...

    Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series) [Ann Handley, C. C. Chapman] on Amazon.com. FREE super saver shipping on qualifying offers. The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube

  8. 8
    4 Voting...
    Marketing in the Round: How to Develop an Integrated Marketing Campaign

    Marketing in the Round: How to Develop an Integrated Marketing Campaign

    Marketing in the Round: How to Develop an Integrated Marketing Campaign in the Digital Era (Que Biz-Tech) [Gini Dietrich, Geoff Livingston] on Amazon.com. FREE super saver shipping on qualifying offers. Drive more value from all your marketing and communications channels--together! Demolish your silos and sync all your messaging

  9. 9
    2 Voting...
    Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook

    Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook

    Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks) [Dave Kerpen] on Amazon.com. FREE super saver shipping on qualifying offers. THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend’s recommendation is more powerful than any advertisement. In the world of Facebook

  10. 10
    2 Voting...
    Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR

    Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR

    Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR [Brian Solis, Deirdre K. Breakenridge] on Amazon.com. FREE super saver shipping on qualifying offers. Forget the pitch : Yesterday's PR techniques just don't work anymore. That's the bad news. Here's the great news: Social Media and Web 2.0 offer you an unprecedented opportunity to make PR work better than ever before. This book shows how to reinvent PR around two-way conversations

  11. 11
    1 Voting...
    The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue

    The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue

    The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue [Shama Kabani, Chris Brogan] on Amazon.com. FREE super saver shipping on qualifying offers. Social media is a crucial tool for success in business today. People are already talking about your business using social media

  12. 12
    1 Voting...
    Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization

    Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization

    Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization (Que Biz-Tech) [Olivier Blanchard] on Amazon.com. FREE super saver shipping on qualifying offers. “Blanchard is demanding. He won’t allow you to flip through this book, nod your head, and leave. If you’re in

  13. 13
    1 Voting...
    The Social Media Bible: Tactics, Tools, and Strategies for Business Success Second

    The Social Media Bible: Tactics, Tools, and Strategies for Business Success Second

    By Lon Safko: The Social Media Bible: Tactics, Tools, and Strategies for Business Success Second (2nd) Edition [-Author-] on Amazon.com. FREE super saver shipping on qualifying offers.

  14. 14
    1 Voting...
    No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing

    No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing

    No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing [Jason Falls, Erik Deckers] on Amazon.com. FREE super saver shipping on qualifying offers. The In-Your-Face, Results-Focused, No-“Kumbaya” Guide to Social Media for Business! Detailed techniques for increasing sales

  15. 15
    1 Voting...
    Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing

    Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing

    Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing [Lee Odden] on Amazon.com. FREE super saver shipping on qualifying offers. Attract, engage, and inspire your customers with an Optimize and Socialize content marketing strategy Optimize is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost relevance

  16. 16
    1 Voting...
    Welcome to the Fifth Estate: How to Create and Sustain a Winning Social Media Strategy

    Welcome to the Fifth Estate: How to Create and Sustain a Winning Social Media Strategy

    Welcome to the Fifth Estate: How to Create and Sustain a Winning Social Media Strategy [Geoff Livingston] on Amazon.com. FREE super saver shipping on qualifying offers. Geoff Livingston returns with Welcome to the Fifth Estate, a refreshing, realistic look at citizen media. Now Is Gone was recognized as one of the first books depicting the social media revolution and its core concepts of participation and community. Grounded in years of award-winning campaign experience

  17. 17
    1 Voting...
    Social Marketology: Improve Your Social Media Processes and Get Customers to Stay Forever: @RicDragon

    Social Marketology: Improve Your Social Media Processes and Get Customers to Stay Forever: @RicDragon

    Social Marketology: Improve Your Social Media Processes and Get Customers to Stay Forever: Ric Dragon: Amazon.com: Kindle Store

  18. 18
    1 Voting...
    Social Media Marketing Risk Management For Safety & Profit

    Social Media Marketing Risk Management For Safety & Profit

    Social Media Marketing Risk Management For Safety & Profit: How To Make More Money, Cut Costs & Mitigate Risks Now Before It's Too Late!: Anthony - Social Media Marketing Risk Management Specialist Colón: Amazon.com: Kindle Store

  19. 19
    1 Voting...
    Maximizing LinkedIn for Sales and Social Media Marketing: A Guide to Selling & Developing B2B Business on LinkedIn

    Maximizing LinkedIn for Sales and Social Media Marketing: A Guide to Selling & Developing B2B Business on LinkedIn

    Maximizing LinkedIn for Sales and Social Media Marketing: An Unofficial,Practical Guide to Selling & Developing B2B Business on LinkedIn [Neal Schaffer] Neal Schaffer helped revolutionize the way professionals utilize LinkedIn with his award-winning book Windmill Networking: Understanding

  20. 20
    1 Voting...
    The Dragonfly Effect by Jennifer Aaker, Andy Smith

    The Dragonfly Effect by Jennifer Aaker, Andy Smith

    The Dragonfly Effect: Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change [Jennifer Aaker, Andy Smith, Dan Ariely, Chip Heath, Carlye Adler] on Amazon.com. FREE super saver shipping on qualifying offers. < b > P r o v e n s t r a t e g i e s f o r h a r n e s s i n g t h e p o w e r o f s o c i a l m e d i a t o d r i v e s o c i a l c h a n g e < / b > < p > M a n y b o o k s t e a c h t h e m e c h a n i c s o f u s i n g F a c e b o o k

  21. 21
    1 Voting...
    Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing by Mark Schaefer

    Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing by Mark Schaefer

    Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing [Mark Schaefer] on Amazon.com. FREE super saver shipping on qualifying offers. < p > < b > W e a r e o n t h e c u s p o f a m a r k e t i n g r e v o l u t i o n . < b r > A n d i t i s b e i n g l e d b y y o u . < / b > < / p > < p > & # 8 2 2 0 ; I n f l u e n c e i s t h e a b i l i t y t o c a u s e

  22. 22
    1 Voting...
    Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization

    Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization

    Olivier Blanchard is a brand strategist with 15 years of B-to-B and B-to-C marketing management experience ranging from manufacturing and distribution to new media and consumer goods.

  23. 23
    0 Voting...
    Social Marketing to the Business Customer

    Social Marketing to the Business Customer

    Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships [Paul Gillin, Eric Schwartzman] on Amazon.com. FREE super saver shipping on qualifying offers. The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value

  24. 24
    0 Voting...
    Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships

    Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships

    Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships [Katie Delahaye Paine] on Amazon.com. FREE super saver shipping on qualifying offers. In an online and social media world, measurement is the key to success If you can measure your key business relationships

  25. 25
    0 Voting...
    The Social Media Marketing Book

    The Social Media Marketing Book

    The Social Media Marketing Book [Dan Zarrella] on Amazon.com. FREE super saver shipping on qualifying offers. Are you looking to take advantage of social media for your business or organization? With easy-to-understand introductions to blogging

View more lists from Sarah Evans

By the way, these are not affiliate links and I am in no way compensated by any of the authors (although I have received complimentary copies of more than 90 percent of the books listed). However, if anyone wants to send me money “just because” it’s not like I’d say no.

FAVE O.B.A.G.: Make an invoice on the fly from your web browser

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This is part of the Sarah’s FAVES OBAG series. What’s OBAG? Oldie but a goodie. Things that may be deemed “old” by internet standards, but continue to provide useful and/or otherwise entertaining content (if for no one else other than me).

Billable is an idiot-proof way to create invoices if you need to make one fast and don’t have access to (or don’t use) a billing and invoice system.

Easy is an understatement. The Billable website is simply a fill-in-the-blank template you can then print, download as a PDF or save. If you ever need to create an invoice lightening fast from your desktop, bookmark this page.

Do you have an easy-to-use site for entrepreneurs? Let us know in the comments.