Category Archives: Fave Day

7 ways to share your Mother’s Day message using @IFTTT

Published by:

recite-11526--1943907677-mnx8c3

According to Cox Communications spokesperson Todd Smith (@toddPR), Mother’s Day is the second highest day for long distance calls in the US, right after Christmas Day (8.19 million minutes and 8.51 million respectively for Cox customers).

If a phone call isn’t enough for you, social media offers many unique opportunities to showcase your love for mom. So, in addition to that personal phone call here are a few ways to use make social media work for you to honor mom on her special day (and throughout the year):

Continue reading

29 ways to make your marketing more lovable (from the experts) via @Hubspot

Published by:

Thanks to HubSpot for including me in Learning Loveable Marketing From the Experts. It’s chock full of great advice and socially sharable moments. Now, go make your marketing more lovable!

You can view the complete guide right here:

Want to tweet your favorite parts? I’ll make it easy for you:

  • “great (digital) marketing makes your customers and fans feel like part of something exceptional” @PeterStringer Tweet This
  • “invite people into your brand, and lean into the possibilities. Build movements, not campaigns!” @Ekaterina Tweet This
  • “your relationship with a customer is only as good as your last interaction with them” @BrentLeary Tweet This
  • “If you help the people you love to serve, you’ll never starve.” @ChrisBrogan Tweet This
  • “Tell a story. Make it true. Make it compelling. And make it relevant.” @RandFish Tweet This
  • “if you are doing it right, you will never have to sell to another customer again” @AaronStrout Tweet This
  • “marketing is the truth of you, translated into the language of them …” @Communicatrix Tweet This Quote From @Communicatrix
  • “marketing … (is) everything you say to customers, and it’s also everything you do” @Copyblogger Tweet This
  • “develop a capacity for things like purpose, love, wonder, courage, and grace” @DuctTape Tweet This
  • “If your marketing connects with them emotionally, they are going to remember it, share it, and buy it.” @MissusP Tweet This
  • “Focus on the dreams and desires of your top 1,000 customers.” @JuliaRoy Tweet This
  • “Useful content accelerates potential buyers along their journey” @PONeillForr Tweet This
  • “Inbound marketing … is the ideal way to form an immediate emotional connection with your prospects.” @Mike2Marketing Tweet This
  • “you must show your fans and followers that you genuinely care about them” @MariSmith Tweet This
  • “find ways to get offerings people love in front of the people most likely to love them” @AprilDunford Tweet This
  • “marketing that educates and informs is always more persuasive” @DavidCarpenter Tweet This
  • “if you don’t love it, there’s no reason for anyone else to either” @CSPenn Tweet This
  • “People don’t fall in love with hex colors and logos — they fall in love with people” @RedHeadWriting Tweet This
  • “The marketing we love the best is the chance to imagine becoming our best selves.” Seth Godin, @ThisisSethsBlog Tweet This
  • “As with any relationship, the market favors those who give more value than they ask for” @LeslieBradshaw Tweet This
  • “What marketing content will your customers THANK you for?” @MarketingProfs Tweet This
  • “If you don’t show love and passion through your actions, you won’t see much love come your way.” @SamMelnick Tweet This
  • “‘I love being marketed to.’ Said no one, ever.” @Jess3 Tweet This
  • “Lovable marketing offers a promise and delivers on that promise.” @PRSarahEvans Tweet This
  • “It’s easy to fall in love with someone who always says the right thing, in the right way.” @DesTraynor Tweet This
  • “If you help someone, you may create a customer for life.” @JayBaer Tweet This
  • “Start with the soul and end with the sale. Not the other way around.” @CC_Chapman Tweet This

FAVE DAY: Geek Pride Day is May 25, win free #bacon

Published by:

Ready to let your geek flag fly on May 25? It’s a day to celebrate all that is geeky and nerdy in the world. It’s like your birthday, an Apple launch announcement, free bacon for lunch and a Star Wars marathon all rolled into one.

 What is Geek Pride Day?

An initiative to promote geek culture, celebrated on 25 May. The date was chosen as to commemorate the release of the first Star Wars film, A New Hope on 25 May 1977 (see Star Wars Day). In 1998 a guy named Tim McEachern started “The Geek Pride Festival” in Albany, New York. Next, the initiative was celebrated in Spain in 2006 as “Orgullo Friki” and spread around the world via the internet.

How can you celebrate? Look for Geek Pride Day activities on Plancast, order something from Think Geek to get a Geek Pride Day pin, or read a book in the STEM (science, technology, engineering, mathematics) category.

*****BACON*****BACON*****BACON*****

Here on FAVES, we’re about to celebrate in true geek fashion. I’m giving away one, six-month membership to The Pig Next Door’s The Pig’s Heirloom Bacon Club*. This is bacon made from heritage breeds raised using sustainable methods (from farmers who care about flavor, not profit). As if you needed added incentive, right? Bacon delivered to your door each month. Boom!  

*Unfortunately, TPND only ships within the United States. :( :( :(

a Rafflecopter giveaway

Enjoy the day!

What are you FAVES? Share them with me for future posts, right here.

photo credit: miss_rogue via photo pin cc

FAVE ANNOUNCEMENT: Goodbye Chicago, hello Las Vegas — I’m joining Team Tracky as their new Chief Evangelist

Published by:

20120506-071227.jpg

Here it is my FAVE family, friends and colleagues, an announcement I’ve been waiting to share. It’s the chapter of life’s adventure myself, along with the Tracky team, are excited to share with you:

PR and social media consultant Sarah Evans (@PRsarahevans) announced (and tweeted) she’s joining Tracky, a Las Vegas-based startup, as the new Chief Evangelist and moving her family to the City of Lights.

Tracky is an open social collaboration tool that Evans believes has the potential to change the way we work together both online and off. This isn’t just press release kind of talk either. It’s already working for her. She’s fully embraced the product to do everything from changing the way she engages with audiences, receive pitches for her blog, Sarah’s Faves and even plan her family’s move to Vegas.

Evans originally joined Tracky’s advisory board and realized the HUGE potential of the product. She wanted a bigger role in the company and co-founders David (@davidgosse) and Jennifer (@jennifergosse) Gosse couldn’t say no to her puppy dog-like begging.

As Chief Evangelist, Evans’ role is a mashup of all her favorite things (which happen to be Tracky’s as well). She will continue blogging, speaking, attending tech events and consulting all over the country. When she’s in the fabulous Las Vegas office she’ll be in-house PR counsel and produce a new web show, Track Stars.

Want to send Sarah and the Tracky team your well wishes, jokes and quippy remarks? Use hashtag #ontracky.

As one of Evans’ best friends, Lindsey Brach said, “You would work for a company with a smiley face as their logo.” It’s true. Tracky makes meaningful connections and productive collaborations on a daily basis.

Need to get stuff done? You might enjoy Tracky. Go ahead and give it a try. We’re not the only ones who like it. They just won first place for “best web app” at Future Insights Live, judged by super smart peeps like Jason Calacanis — @jason.

At Tracky, we don’t want our community members to be humorless doer-drones; we want them to express themselves, be themselves, create a portfolio of projects that represents who they are, and feel empowered by the Tracky community to get amazing things done.

Tracky: Connect. Collaborate. Done.
Tracky is an online open social collaboration platform that encompasses to-do lists, live chat, calendars, task management, people and project discovery, social accountability, cloud-based storage and more.